How to Add a Signature in Outlook – A Comprehensive Guide

An email signature is an important element of your professional communication as it conveys crucial information about you and your company. Having a well-crafted signature can help you establish credibility, enhance your personal brand, and make your emails look more professional. However, creating an email signature in Outlook can be tricky, especially if you are not familiar with the software. In this guide, we will show you how to add a signature in Outlook in a few easy steps, along with some best practices to follow when designing your signature. By the end of this post, you will know everything you need to create a professional and effective email signature that will leave a lasting impression on your recipients.

What is an Email Signature?

An email signature is a block of text, usually located at the bottom of an email message, that contains your personal or business information. It includes details such as your name, job title, company name, contact information, and sometimes a promotional message or image.

Email signatures can be created and customized in various email clients, including Outlook, Gmail, and Apple Mail. In Outlook, for example, you can add a signature to all outgoing messages or create multiple signatures for different accounts or purposes.

Having an email signature is an essential part of professional communication. It not only provides recipients with your contact information but also adds a level of legitimacy to your email. Moreover, it can serve as a branding tool that promotes your business or personal brand.

In today’s digital age, email is often the primary mode of communication in both personal and professional settings. Having an email signature can help you stand out and make a positive impression on others. It shows that you are detail-oriented, professional, and value clear communication.

Overall, whether you’re using email for work or personal purposes, adding an email signature is a simple yet effective way to enhance your communication and establish your online presence.

Why You Need an Email Signature?

Email signatures may seem like a small detail, but they play a crucial role in professional communication. An email signature is a digital representation of oneself and a brand. It conveys important information about who you are, what you do, and how to get in touch with you. Here are some reasons why having an email signature is essential:

Email Signature Importance

Your email signature is a reflection of your professionalism. It shows that you take your correspondence seriously and care about presenting yourself in the best possible light. A well-designed email signature can help you stand out from the crowd and make a lasting impression on your recipients.


An email signature adds a level of professionalism to your emails that can’t be achieved with plain text alone. With an email signature, you don’t have to worry about forgetting to include your contact information or job title – it’s all right there in one place. Plus, a consistent email signature across all employees in a company can create a unified, professional image for the business.


An email signature can also help promote your personal brand or company brand. By including your logo, brand colors, and tagline, you can reinforce your brand identity in every email you send. This can help increase brand recognition and recall among your recipients, which can be valuable for businesses looking to grow their customer base.

In conclusion, an email signature is more than just a way to sign off on your message. It’s an opportunity to showcase your professionalism, promote your personal or company brand, and provide useful contact information to your recipients. So don’t overlook this crucial element of your email communication!

Creating an Email Signature in Outlook

Step 1: Open Outlook Signature Settings

Step 1: Open Outlook Signature Settings

To add a signature in Outlook, the first step is to open your Outlook signature settings. This can be done by following these simple steps:

  1. Open Microsoft Outlook on your computer.
  2. Click on the “File” tab located in the top left corner of the screen.
  3. Select “Options” from the dropdown menu.
  4. In the Outlook Options window, click on “Mail”.
  5. Scroll down to the “Compose messages” section and click on the “Signatures” button.

By clicking on the “Signatures” button, you will now have access to the Outlook signature settings where you can create, edit, and manage your email signatures.

It’s important to note that the location of the signature settings may vary depending on the version of Outlook you are using. However, the steps outlined above are applicable to most versions of Outlook.

Once you have accessed the signature settings, you can proceed to create a new signature or edit an existing one. The signature settings also allow you to set default signatures for new messages, replies, and forwards.

In addition, the signature settings provide options for advanced formatting and signature placement. For example, you can choose to include your signature above or below the original message content.

Now that you know how to open your Outlook signature settings, you can proceed to create a professional and effective email signature that represents your personal or company brand.

Step 2: Create a New Signature

Step 2: Create a New Signature

Now that you have accessed the Outlook signature settings, it’s time to create your new email signature. This step is where you can let your creativity shine and make an impression on every email recipient.

The Outlook signature editor is a user-friendly tool that allows you to customize your signature to fit your personal or business brand. To begin, select “New” and give your signature a name that will help you identify it later.

Once you have named your signature, it’s time to start designing it. The Outlook signature editor provides various options to personalize your signature. You can choose the font, size, color, and style of your text, as well as add images and hyperlinks.

When creating your signature, consider what information you want to include. Your name and job title are essential components, but you can also add other details such as phone numbers, social media links, or a call-to-action.

To ensure consistency, try to match the overall design of your signature with your company’s branding guidelines. Adding your business logo is an excellent way to achieve this and can help increase brand recognition.

While designing your signature, keep in mind that less is more. A cluttered signature can be overwhelming and detract from its professional appearance. Stick to the essentials and make sure your signature is easy to read and visually appealing.

After designing your new signature, don’t forget to save it! You can now use it for all your outgoing emails or assign different signatures to specific email accounts.

By following these steps and utilizing the Outlook signature editor, you can create a personalized and professional email signature that reflects your brand and leaves a lasting impression on recipients.

Step 3: Add Your Personal Information

Step 3: Add Your Personal Information

In this step, you’ll need to add your personal information to your Outlook signature. This includes your name, job title, and contact details. The purpose of including this information is to make it easier for your email recipients to know who you are and how to contact you. Here’s a breakdown of what you need to do:


Start by adding your full name to your signature. If you have a middle name or initial, include it as well. Make sure to use the same name format that you use in your professional communications. For example, if you go by a nickname with friends and family, but use your formal name in business settings, stick with your formal name for your email signature.

Job Title

Your job title is an important piece of information to include in your signature because it tells people what you do. Specify your job title clearly and accurately. Avoid using vague terms such as “consultant” or “strategist” which can be interpreted in different ways. If your company has a specific title system, make sure to use the appropriate title.

Contact Details

Make it easy for people to contact you by including your email address, phone number, and any relevant social media links. Keep in mind that you may not want to include your personal phone number or social media profiles in your work email signature, depending on your company’s policies.

When including your contact details, consider which ones are most relevant to your recipients. For example, if you mainly communicate with clients via email, make sure your email address is prominent. If you often receive calls, include your phone number too.

In conclusion, including your personal information in your Outlook signature helps create a professional and effective communication tool. By following these tips, you’ll ensure that your recipients can easily identify you and reach out when necessary.

Step 4: Add a Company Logo or Image

Step 4: Add a Company Logo or Image

Adding a company logo or image to your email signature is an effective way to enhance brand recognition and make your signature more visually appealing. A well-designed signature can give a professional impression to your recipients, which can positively impact your business relationships.

To add an image to your Outlook signature, you can simply click on the ‘Picture’ icon in the signature editor and select the desired image from your files. It’s recommended to use an image with a transparent background and in a compatible format (such as .png or .jpg) for optimal results.

Your company logo is the most appropriate image to add to your signature since it represents your brand identity. If you don’t have a logo yet, you may want to consider creating one using an online logo maker tool or hiring a graphic designer. Your logo should accurately reflect your brand values and make a lasting impression on your audience.

When designing your email signature, ensure that the image size is appropriate and not too large or small. If the image is too large, it may take up too much space in your email, making it look unprofessional. On the other hand, if the image is too small, it may be difficult for your recipients to read or recognize.

Apart from your logo, you can also add other images to your signature that align with your brand message or campaign. For instance, if you’re promoting a new product or service, you can add a relevant image to your signature that highlights its features or benefits.

In summary, adding an image to your Outlook signature can help boost brand recognition and make your signature stand out. However, it’s crucial to choose the right image to avoid cluttering your signature and negatively affecting its effectiveness.

Step 5: Choose Fonts and Formatting

Step 5: Choose Fonts and Formatting

Once you have added your personal information and company logo to your email signature, it’s time to select the right fonts and formatting options to make it stand out. The default Outlook signature templates can be quite basic, so it’s important to take some time to customize it to reflect your brand identity.

Outlook Signature Fonts

The font you choose for your email signature should be easy to read and match your brand guidelines. Stick to one or two fonts at most to avoid a cluttered look. Some popular font options to consider include:

  • Arial: A clean and simple sans-serif font that is easy to read on any device.
  • Calibri: Another sans-serif font that is slightly more modern and stylish than Arial.
  • Times New Roman: A classic serif font that gives a professional and traditional look to your signature.
  • Georgia: Another serif font that has a more elegant and sophisticated feel.

You can also experiment with different font sizes and colors to highlight important information such as your name, job title, and contact details.

Formatting Options

Outlook allows you to add various formatting options to your email signature, including bold, italic, underline, and even hyperlinks. These can help draw attention to specific sections of your signature and make it more visually appealing.

When using formatting options, keep in mind that less is often more. Use them sparingly and consistently throughout your signature to maintain a cohesive look and feel.

Design Tips

Here are some additional design tips to help you create an effective email signature:

  • Keep it simple and uncluttered. Avoid adding too many images, icons, or unnecessary information.
  • Use a consistent color scheme that matches your branding.
  • Make sure your signature is mobile-friendly and looks good on small screens.
  • Test your signature on various email clients to ensure compatibility.

By following these tips and customizing your Outlook signature fonts and formatting options, you can create a professional and visually appealing email signature that reflects your brand identity.

Step 6: Assign the Signature to an Email Account

Step 6: Assign the Signature to an Email Account

After creating your email signature in Outlook, you need to assign it to the email account you want it to be associated with. To do this, you will need to access the Outlook signature settings.

Here’s how to assign your signature to an email account:

  1. Open Outlook and click on “File” from the top menu.
  2. Select “Options” from the left-hand side of the screen.
  3. Click on “Mail” from the list of options in the left-hand panel.
  4. Scroll down to the “Create or modify signatures for messages” section and click on “Signatures.”
  5. In the “Select signature to edit” section, choose the signature you created earlier.
  6. From the “Choose default signature” section, select the email account you want to associate the signature with.
  7. If you want your signature to appear in all new messages, make sure to select it in the “New messages” drop-down menu.
  8. Similarly, if you want the signature to appear in all replies and forwards, select it in the “Replies/forwards” drop-down menu.
  9. Once you are done assigning your signature to the appropriate email accounts, click “OK” to save your changes.

Congratulations! You have now successfully assigned your signature to your desired email account in Outlook.

It is worth noting that you can create multiple signatures in Outlook and assign them to different email accounts. This can be helpful if you have multiple email addresses for different purposes or work with different clients and want to customize your signature accordingly.

If you are having trouble finding the Outlook signature settings or assigning your signature to an email account, consult Microsoft’s support documentation or seek help from a technical expert.

Now that you know how to assign a signature to an email account, it’s time to share your professional and personalized signature with the world.

Best Practices for Creating an Effective Email Signature

Keep It Simple and Professional

When it comes to creating an email signature in Outlook, one of the most important things to keep in mind is to keep it simple and professional. Your signature should be easy to read and visually appealing without being overly complicated or distracting.

One way to achieve a simple and professional design for your Outlook signature is to use a basic font that is easy to read, such as Arial or Times New Roman. Avoid using multiple fonts or colors, as this can make your signature look cluttered and unprofessional.

In addition to font choice, you should also consider the overall layout and structure of your signature. Keep it organized and easy to scan by including only the most essential information, such as your name, job title, and contact details. Including too much information, or information that is not relevant to your audience, can detract from the effectiveness of your signature.

Another important factor to consider when designing your Outlook signature is your branding. If you represent a company or organization, incorporating your logo or brand colors into your signature can help establish brand recognition and reinforce your professionalism.

Ultimately, the key to a successful Outlook signature design is finding the right balance between simplicity and professionalism. By keeping your signature clear, concise, and on-brand, you can create a lasting impression with your recipients and enhance your overall email communication.

Include Relevant Information Only

When creating an email signature in Outlook, it is important to include only relevant information. Your signature should be concise and provide the recipient with the necessary information to contact you or learn more about your brand or company.

Personal information, such as your name and job title, should always be included in your email signature. Additionally, you can add a link to your website or social media profiles if they are relevant to your business or personal brand. However, avoid including too many links, as this can clutter your signature.

Contact details are also essential to include in your email signature. This can include your email address, phone number, and physical address. If you have multiple ways for someone to contact you (e.g. office phone and mobile phone), choose which one is most appropriate for business communications and include only that one.

Remember, your email signature is not the place to include every detail about yourself or your company. Keep it short and sweet, and make sure the information included is relevant to the context of the email conversation.

For example, if you are emailing a potential client about a project, you might include your name, job title, and website link in your signature. On the other hand, if you are emailing a colleague about a meeting, you might only include your name and phone number.

By including relevant information only in your Outlook signature, you ensure that the recipient has what they need to reach out to you without being overwhelmed by unnecessary information.

Make Sure it is Legible

When creating an email signature, it’s important to make sure it’s legible and easy to read for your recipients. After all, the purpose of a signature is to provide information about yourself or your business, so if it’s difficult to read, it defeats the purpose.

The first thing to consider when it comes to legibility is the choice of font. Outlook offers a variety of fonts to choose from, but not all of them are ideal for email signatures. You’ll want to select a font that is clear, easy to read, and looks professional. Some popular choices include Arial, Helvetica, and Calibri.

In addition to the font itself, you should also pay attention to the font size. A font that is too small will be difficult to read, while a font that is too large may look unprofessional. A font size between 10 and 12 points is generally a good range to aim for, as it’s easy to read without being too overwhelming.

Finally, consider the color of your font. While it may be tempting to use a bright or bold color to make your signature stand out, it’s important to remember that readability should always come first. Stick with classic black or dark gray text on a light background for optimal legibility.

Overall, when creating an email signature in Outlook, take the time to carefully consider your font choice, font size, and font color to ensure that your signature is legible and professional-looking. By doing so, you’ll make a positive impression on your recipients and enhance the overall effectiveness of your emails.

Test Your Signature on Different Devices

Testing your email signature on different devices is an essential step before sending out any emails. The last thing you want is to have a poorly formatted or broken signature that doesn’t display correctly on certain devices, which could reflect negatively on your professionalism and credibility.

One of the key things to keep in mind when testing your email signature is compatibility with different email clients. Outlook is a popular email client used by many professionals, so it’s important to ensure that your signature looks great on this platform as well as others.

To test your signature on different devices, start by sending yourself an email with the signature attached or embedded. Send it to various email accounts and then open the message on different devices such as desktops, laptops, tablets, and smartphones. This will help you to see how your signature looks across different screens and resolutions.

When testing your signature on Outlook specifically, you may encounter some formatting issues due to the limitations of the software. For example, Outlook does not support web fonts, so if you use a custom font in your signature, it may not display correctly on Outlook. Additionally, images may appear blurry or distorted.

To avoid these issues, consider using standard fonts and resizing images to ensure they look sharp on all devices. You can also use HTML code to format your signature instead of relying solely on the built-in editor in Outlook.

In conclusion, testing your email signature on different devices is a crucial step in ensuring that it looks professional and functions properly. By following these tips and taking the time to test your signature thoroughly, you’ll be able to create a signature that looks great on all devices, including Outlook.
In today’s digital age, having a professional and effective email signature is essential for individuals and businesses alike. By following the step-by-step guide outlined above, you can easily create a customized signature that showcases your personal or company brand while providing important contact information to your recipients.

Remember, the key to creating a successful email signature is simplicity, legibility, and relevance. Stick to the basics, include only necessary details, and choose a design that reflects your style and personality.

By taking the time to craft a thoughtful and well-designed email signature, you not only convey a sense of professionalism and credibility but also leave a lasting impression on your recipients. So, start adding a signature to your Outlook account today and watch it work wonders for your email communications!

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