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What is Campari?

A Brief History of Campari Campari was created in 1860 by Gaspare Campari, an Italian businessman and entrepreneur. Originally called “Bitter all’Uso di Holland”, the recipe was a secret blend of herbs, spices, fruits, and alcohol. The bitter liqueur quickly became popular in Gaspare’s hometown of Novara and throughout Italy, eventually gaining a reputation as a sophisticated and fashionable drink.…